Sunday, July 15, 2012

Business Communication Syllabus


I.              Introduction
A.    Overview of Communication in Business
1.     Creation
3.     Business Stability
i.              The Meaning of Business
ii.             Communication
iii.            Business Communication
iv.            The Process of Communication
v.             Goal of Communication
vi.            Advantages of Printed Communication
vii.           Metacommunication
viii.          Kinesic Communication
B.    Organizing and Composing Messages
1.     Structure of Letters and Documents
i.          Parts of the Letter
ii.          Format of a Letter
iii.         Addresses, Salutations and Complimentary Closes
2.     Postal Products and Services
i.              Classification of Mails
ii.             Stationeries
iii.            Address Format
iv.            Non-mailable Items
II.             Revising and Proofreading Business Messages
A.    Improving Writing Techniques
B.    Effective Business Writing
1.       Characteristics of Effective Letters
2.       Fog Index
3.       Eliminating Weaknesses in Writing

III.            Electronic Mails and Memoranda
A.    Electronic Office
B.    Technologies in Business Communication
C.    Electronic Transmission
D.    Teleconferencing
E.    Inter-Office Documents
F.    Policies
G.    Contracts
IV.           Process Writing
A.    Institutional Meetings
B.    Notices
C.    Agenda
D.    Election
E.    Minutes

V.            Persuasive Writing
A.    Proposal Writing
B.    Letters for Public Relations
C.    Favorable and Unfavorable Replies

VI.           Writing a Report
A.    Report Preparation
B.    Business Report
C.    Classification of Reports
D.    Narrative Report
E.    Periodic Report
F.    Technical Report
G.    Special Report
H.    Annual Report
I.      Analytical Report
J.     Information Report

VII.          Employment-Process Communication
A.    Curriculum Vitae
B.    Personal Data Sheets
C.    Application Letter
D.    Recommendation Letter
E.    Special Orders
F.    Application for Leave
G.    Resignation
H.    Letter of Termination

VIII.         Employment Interviewing, Follow-up Messages
IX.           Oral Presentations
X.            Job Interviews